From modern exhibition venues to the MSG Sphere Arena

Understanding and exploring media environments

Abstract

Thinking the city as a locus of cinematic experience, this article aims to present and discuss changes in the spaces for displaying moving images and sounds from a perspective arising from studies in media ecology. Cinema, in its close relationship with the city, spread from the end of the 19th century through a series of places and became a key element in understanding own culture. New exhibitions environments, like MSG Sphere Arena, and media (re)arrangements thus bring new possibilities for audiovisual and cinema producers and consumers. If the few cinema palaces today coexist with other screens and, above all, in Brazil, to the proliferation of shopping center theaters, we believe that a better understanding to this reflection may come from our aspirations in this l essay devoted to cinema spaces and their celebration in contemporary culture.